Topic “NZ wine industry” — Exporter Magazine
Homegrown winemaker Invivo Wines has built early success in its Japanese export market using strong in-store presence and its strategy of regular face-to-face meetings with consumers. The fall in vineyard values had increased banks’ “anxiety” about land as security. A large number of companies were on the market, particularly in central Otago and Marlborough, and quite a few were forced sales. 
