Big is not better at trade fairs — Exporter Magazine
The biggest or best fairs may not be the right one for your products. Lots of preparation and groundwork prior to attending a fair help make a success of the trip, our writer says....
Exporter Magazine New Zealand Blog
“That would be a little difficult” means “No” in Japan — Exporter Magazine
Japanese consumers are finicky while the country’s distribution channels are highly complex. For those who can’t afford to set up direct presence, Japan is a market best tackled leveraging on the wisdom and network...
Fairs not to be missed in 2011 — Exporter Magazine
Photo: koelnmesse To succeed at trade fairs, Kiwi exporters need to be organised about where their efforts should be targeted. By Sangeeta Anand For most exporters, 2011 will be a busy year, with many...
China success for New Zealand Milk Bar — Exporter Magazine
Following three years of intense research, development and wide-spread anticipation, the New Zealand Milk Bar – China’s first NZ-owned, direct import milk shop – has officially opened its doors in China. The brainchild of...
Export bridge opens for NZ: the world's natural pharmacy — Exporter Magazine
The GMANZ business bridge is opening up New Zealand food technology companies that are prepared to make New Zealand the natural pharmacy of the world, according to Hank Ensing, chairman of the Green Medicine...
Vinexpo Asia-Pacific 2014 set to break records — Exporter Magazine
Vinexpo Asia-Pacific, ‘the world’s premier wine & spirits expo’, returns to Hong Kong in May 2014 expecting to break new records in both the number of exhibitors and visitors. As many as 1,300 exhibitors...
Chinese retail magnate visits New Zealand — Exporter Magazine
BBG chairman Wang Tian has left New Zealand with a smile on his face. Having spent a week here with a group of BBG (BubuGao Group) buying representatives, he travelled in secret in the...
Auckland businesses eye up Fine Food Australia — Exporter Magazine
Four innovative Auckland food and beverage businesses are set to take a big step in their exporting plans next week (September 20-23) when they take part in Australia’s leading food and beverage trade show....
On site and hands-on trade fair support — Exporter Magazine
Australian-based Export Solutions has a single focus of assisting exporters develop export markets for their products and services through assisting them at various international trade fairs. The company secures space at major international trade...
The trade credit risk vortex — Exporter Magazine
Exporters are hard hit by high premiums and tough policy conditions including lower indemnity cover as global trade credit insurers tighten their watch on risk exposures. BY: YOKE HAR LEE The financial credit crunch...
