The Magazine behind NZ’s Export Drive
World Wide Access was founded by Paul Grey with the sole purpose of reinventing exporting for products-focused Kiwi businesses, initially targeting the US. SEE THE CLOSE UP STORY http://tvnz.co.nz/close-up/auckland-exporter-thinking-big-video-4942646 Large offshore projects are the...
Leading exporter Tony Nowell is urging New Zealand businesses to pay close attention to their supply chain integrity following Fonterra’s discovery of potentially lethal bacteria in a batch of whey protein concentrate. Nowell, who...
The Fonterra scandal has highlighted the need for exporters to review their crisis management plans. Simulating a product recall is a good way to assess whether current protocols and procedures are likely to be...
Exporters are once again being warned not to wait for New Zealand to conclude an FTA with India. A series of speakers at a recent ANZ India Insights event in Auckland urged Kiwi businesses...
Engrish is that very basic version of English spoken by many in Asia. There are so many languages in Asia we find Westerners often seek out locals with some level of English. Many assume...
Brand NZ remains unscathed in the Philippines, New Zealand’s fourth largest market for dairy products, despite Fonterra’s food contamination scare in other countries and wider international concerns around manuka honey labelling. Hernando Banal, New...
Reputation management practitioner Paul Hemsley is questioning advice from an Otago University academic that Fonterra should have issued an initial cautionary recall back in March this year. Associate professor Dr John Knight says Fonterra...
With the ANZTEC trade agreement between New Zealand and Taiwan coming into force in January 2014, Cameron Gordon explains what it all means for our food and beverage exporters.The new trade agreement signed between...
Ant Howard and John Quirk are directors of Howard & Company – a strategic, investment and advisory firm which specialises in growing promising Kiwi businesses on the international stage.EXP: How did the two of you...
Leigh Paulden highlights the five key factors firms must correctly address if they are to succeed in international markets.Not all exporters are equal. While 40 percent of our country’s wealth depends on exporting, only...
