Articles — Exporter Magazine
By Everlyne Yu.
The digital world in China is dynamic, alive, exciting, challenging, constantly changing and evolving. And the Chinese consumer’s ready acceptance of it makes it an extremely important channel when marketing in China. This presents amazing opportunities for both foreign and domestic businesses in China. But at the same time, the challenges cannot be overlooked.
As the cost of entering the China market rises, many foreign companies are adopting a ‘China plus One’ strategy and turning to Vietnam for its cheaper manufacturing base and burgeoning consumer demand.
Why fly, when the cost to airfreight is so high compared to sea freight?
It’s all about time to market, risk minimisation, and much more.-
Are you interested in the German market and the economy in Europe? Are you considering, or have you just started, exporting to Germany?
Funding trade deals and ensuring buyer payments are always a major concern for Kiwi exporters. Exporter reports on the latest trends in risk minimisation
and other trade finance matters.
John Hackett highlights the risk to brand ‘New Zealand’ posed by the export of bulk New Zealand wine to China.
Bangkok-based Greg Reynolds reports on the economic strategies being driven within the ASEAN region and the lessons for Kiwi exporters.
South Korea is New Zealand’s sixth-largest export destination for food and beverage products. November’s Food Week Korea Expo in Seoul is an opportunity for Kiwi exporters to connect with this fast-growing market.
World Wide Access was founded by Paul Grey with the sole purpose of reinventing exporting for products-focused Kiwi businesses, initially targeting the US. SEE THE CLOSE UP STORY http://tvnz.co.nz/close-up/auckland-exporter-thinking-big-video-4942646
Large offshore projects are the core business of a small, but growing export finance specialist – and its directors are passionate about helping New Zealand’s export efforts.
Major disruptions caused by the Rena grounding and Port of Auckland strikes have resulted in challenging times for the shipping lines and for exporters. But somehow they’ve managed to cope.
For Kiwi firms looking to grow their business offshore there is no shortage of courses and experts to help them speed up the process.
Phytomed Medicinal Herbs has invested long and hard to ensure its products meet all regulatory requirements in overseas markets. Now it’s payback time.
Two years after two significant FTAs came into force, Cameron Gordon reviews the Malaysian export opportunity for New Zealand’s food and beverage exporters.
In 2010 the New Zealand Government made two significant public statements about the importance of the Malaysian economy to New Zealand – firstly in January with the entry into force of the ASEAN-Australia-New Zealand Free Trade Agreement (AANZFTA) and secondly, in August, with the entry into force of the New Zealand-Malaysia Free Trade Agreement.
INTERNATIONAL BUSINESS AWARDS
Despite operating in one of the most difficult economic climates in living memory, many New Zealand companies are performing exceptionally well in international markets. The 2012 New Zealand International Business Awards pays tribute to the work of these outstanding firms and the ambitious individuals who drive them.
The road to export markets is fraught with potential legal potholes, from distribution contracts to IP protection, local rules and regulations to dispute resolution. Mary MacKinven went in search of some legal advice. In business there’s no such thing as risk elimination – just risk management, points out senior associate at James and Wells lawyers, Gus Hazel.
The floods have gone, some distribution challenges still remain, and Thailand holds a great deal of promise for New Zealand’s food and beverage exporters. In recent months, Thailand’s plight in coping with the serious flooding that submerged much of Bangkok, forcing businesses to evacuate the city and blocking off major access routes, was followed with anxiety across the globe.
Dissatisfied at the bottom of the food chain farming the land, Keith Palmer, CEO of Wakatu Incorporation, talks about his organisation’s rapid rise to become an international R&D marketing company. Wakatu is founded on a wealth of history. Covering the top of the South Island, the organisation’s 3000 owners descend from the original Maori landowners of the Nelson, Tasman, and Golden Bay regions.
July 1, 2012 marks the 15th anniversary of Hong Kong becoming a Special Administrative Region of the People’s Republic of China. So how is the ‘One Country, Two Systems’ concept playing out in the 21st century? Most importantly, what opportunities does the region offer for New Zealand’s exporters? Glenn Baker went to ‘Asia’s World City’ for some answers. N othing quite prepares you for Hong Kong.
Hedging is a common way for export companies to iron out any fluctuations in the foreign currencies they trade in. Yoke Har Lee has more. Exporters thinking about beating the foreign exchange market with their hedging stunts can forget about this risky pursuit. Small and medium-sized enterprises stand little chance of beating a market that is both complex and whimsical.
